Ecoalf is a leading brand known worldwide for making sustainable garments out from recycled plastic materials through a meticulous process and its conscious production chain. We proudly curated the whole content asset and the production of the presentation at Pitti Uomo of the BECAUSE THERE IS NO PLANET B capsule collection, designed by Ana Gimeno Brugada.
We took charge of the whole brand's content: shooting campaigns, creating editorials, and social media assets. After building a visual identity for Tela, the next step was to completely rethink its website including a shopping experience. We wanted it to have a clean yet unconventional appeal that came more from good taste rather than being too conceptual.